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Theory of Change

The EllaImpacta Blended Finance operation's mission is to eliminate disparities gender economic policies favoring the prosperity of women. To this end, it works by mobilizing large-scale, fast-paced women-oriented capital allocation, promoting offering capital under favorable conditions through access to credit solutions, investments impact, grants in strategic vectors and mobilization of the financial market.

Objectives and Actions

Our long-term goals are:

Women with greater financial autonomy, through increased and stable income and assets generated by the responsible taking and use of capital for women-led enterprises and access to credit.

Greater gender balance in positions of power in the private and public sectors, through companies
committed to transformations in gender equity and the consolidation and dissemination of knowledge
about women in positions of power in

the public sector.

Women with less exposure to vulnerability and violence, through the consolidation and dissemination of
knowledge, strengthening support networks for women in vulnerable situations and improving
basic conditions and access to opportunities.

Increased allocation of third-party capital in gender equity, through inspiration and mobilization of
market agents as a positive externality of EllaImpacta results.

Impact Strategies

​We believe that to reduce economic gender disparities it is necessary:

​  Mobilize capital and expand financial operations within the theme;  

​  Strengthen female entrepreneurship;  

  Promote more female leaders;  

  Encourage greater gender equality in companies;  

  Promote conditions to increase women’s income and assets;  

  Support institutions active in knowledge dissemination and support networks for women.  

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Short-term Cycle # 1

(Brazil, 2 years)

Objective: To create a scalable model in Brazil that can be replicated in other countries, focusing on reducing the gender financing gap within two years.

Strategic Initiatives:

Brazil Credit Fund: Deploy $80 million in credit funds to support women-led businesses, companies whose products/services are transformative to women and companies committed to internal transformation in women leadership.

De-risking: Allocate concessional capital in junior quotas for de-risking to lower the average cost of capital and make investments in women-led projects more attractive to takers while protecting senior investors.

Grants and Targeted Support: Allocate grant resources to initiatives that directly support women in vulnerable situations and drive systemic change. This includes providing housing vouchers, entrepreneurial training, and direct assistance to low-income women entrepreneurs. Additionally, these funds will be used to generate data and insights on gender financing in Brazil and the world, which will inform and support advocacy efforts for inspire market agents to promote gender equity.

Expected Outcomes:

  • Establishment of a successful case in Brazil that addresses the gender financing gap that can be used as a model in other regions.

  • Establishment of a resilient support system for women, leading to reduced economic inequalities and improved livelihoods.

  • Generation of comprehensive data and insights on gender-focused financing, which will drive advocacy and policy reforms in Brazil and potentially globally.

Midterm Cycle # 2

(Global, 5 years)

Objective: To establish a robust global platform that significantly reduces the gender financing gap by 2029

Strategic Initiatives:

Global Facility: Deploy a total of $350 million in commercial and catalytic capital across ten action vectors, including direct investments in women-led businesses, gender equity focused enterprises, and support for vulnerable women.

De-risking: Allocate concessional capital to

de-risk investments, consolidating conditions for commercial capital to flow into women-focused projects.

Support for Women in Vulnerability and Low-Income Entrepreneurs: Direct targeted financial assistance and tailored programs to empower women in vulnerable situations and low-income entrepreneurs, helping them access resources, grow their enterprises, and achieve financial stability.

Advocacy and Policy Influence: Engage with international agenda of sustainable finance and capital markets agents to promote gender-inclusive economic solutions and practices.

Expected Outcomes:

  • Widespread adoption of gender-inclusive financial models across different markets, setting new global standards for equity in investment practices.

  • Empowerment of a new generation of women leaders, with increased representation in both public and private sectors, driving broader societal change.

  • Creation of resilient networks and ecosystems that provide continuous support to women entrepreneurs, ensuring long-term success and impact.

  • Strengthening of global financial systems to better integrate and support gender-focused investments, leading to greater financial autonomy for women.

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